I’ve blogged, last year, about Dove’s Real Beauty campaign.
They have started another campaign. And while one could find numerous potential issues with methodology, I think their campaign makes some irrefutable points that need to be assimilated into our culture.
Corporate fashion and glamour marketing promotes a tremendously unhealthy self image, especially among women. They know the uglier you think you look, the more of your money you will give them. It’s a huge industry and just another example of the worst of our economic system, a system that makes people unhealthy in so many ways.
This video is worth your time.
Then of course, the parodies start. This one, too, is worth watching because it’s a good laugh.
- Dove Campaign for Real Beauty (bodfashintimacy.wordpress.com)
- Dove Releases ‘Beautify’ Photoshop Action to Un-Airbrush Images of Models (mashable.com)
- Dove Campaign Parody: Men, Less Beautiful Than They Think (nymag.com)