I find my life littered with too much unsolicited advertising as it is. I want all of my visual space less polluted with unsolicited advertising. I want my audio space less polluted with unsolicited advertising--in fact, just less polluted with noise (including the constant beat of what someone else defines as "music") in general. My email box...my mailbox... I want the physical and virtual space I live in to be noise and clutter free! I dream. Sadly, methinks more is to come! Nothing is free--not even space.
It starts with Starbucks - hear a song you like while sipping a latte, connect your iPhone to their wifi, buy it. Take it a step further, and when you walk into a Target, Nordstroms, or Sephora (for example) and get targeted deals sent right to your promiscuous iPhone. Obviously you don’t have to choose to view it, or use the wifi in such stores, but there’s the model! Maybe this Starbucks collaboration will lead to essentially free (ad-driven) wifi in more places. This could really turn the tide as it seems more and more wifi is closing the doors to being offered up for free.
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